The Art and Science of Innovation

This program brings learners on a journey that teaches a process — one that is supported by research and real-world practice and inspired by design thinking principles. The founding principle is that few competitive advantages endure over time except creative advantage. Advantages achieved through supply-chain innovation or marketing savvy are fleeting. But if an organization uses creativity as a business tool, it can embrace constraints and changing contexts to fuel innovation, not stifle it. Key takeaways of this program include: Discover the foundational principles of ‘Creative Advantage’ to fuel creativity and innovation in your life and your organization. Use inspiration to spark insights and opportunities to create meaningful impact and change. Discover and apply the rules and tools of ideation for yourself and your organization. Practice the creative methods that allow you to move through failure to bring your ideas to life and make them real. Develop your communication and persuasion skills to act as an ambassador for creativity in your organization.