Adrian J. Romero
The AI Strategies for Business Transformation program from Kellogg Executive Education empowers forward-thinking business leaders to leverage AI and generative AI (gen AI) for strategic impact in areas, including customer experience, talent productivity, new product development, and personalized marketing, unlocking real business value with tangible impact. Over eight weeks, participants gained insights on AI agents and learned value propositions in business implementation to improve productivity, drive revenue growth, and enhance innovation.
Leveraging the academic and professional experience of a globally recognized AI expert, this online program explored sustainable frameworks and strategies for both horizontal and vertical AI integration across industries and business functions. Participants used case studies, frameworks and principles, industry examples, and a capstone project to understand data-driven decision making and practical applications of gen AI, and gain agentic AI insights. And were empowered to emerge as a leader who can drive digital transformation through strategic AI integration.
Skills / Knowledge
- Machine Learning
- Deep Learning
- AI Tools and Technologies
- AI Canvas
- AI Applications for Marketing
- AI and Customer Experience Management
- AI and Business Support Functions
- Creating an AI Blueprint
- Responsible AI Use
- Assessing for AI Capability
- AI Implementation