

FOR COMPLETION OF
CERTIFICATE AWARDED TO
Jersey Chen
Data Driven Consulting (DDC) Virtual Program
2020

FRANCESCA CORNELLI
THOMAS O'TOOLE
Dean, Kellogg School of Management
Donald P. Jacobs Professor of Finance
Associate Dean of Executive Programs
Clinical Professor of Marketing

Credential ID: 15002077
Jersey Chen
Participants who have completed this 8 module program report that they learned:
Analytics is a leadership problem
Analytics can be used to address more business problems than they originally thought
Analytics needs to be planned
Analytics decisions must start with business problems not with the data
How to quickly distinguish between good and bad analytics
Skills / Knowledge
- Analytics
- Predictive Analytics
- Causal Analytics
- Machine Learning
- Artificial Intelligence (AI)
- Data Science
Issued on
February 26, 2020
Expires on
Does not expire