

CERTIFICATE AWARDED TO
Bharathkumar Thuyamani
FOR COMPLETION OF
NU 201: Applying Analytics and Artificial Intelligence
B2C Case: Creative Gaming
2021


FRANCESCA CORNELLI
THOMAS O'TOOLE
Associate Dean of Executive Programs
Clinical Professor of Marketing
Dean, Kellogg School of Management
Donald P. Jacobs Professor of Finance
Credential ID: 40630251

Bharathkumar Thuyamani
The learning goals of the Creative Gaming Case highlight distinctions between a traditional project and an analytics-driven project.
When applying analytics, you must be able to answer:
o What types of data maximize client value?
o What models maximize the value of your data?
o What comparisons do you need to prove your value to the client?
o What is your role as a leader role in these decisions?
Skills / Knowledge
- Analytics
- Predictive Analytics
- Causal Analytics
- Machine Learning
- Artificial Intelligence (AI)
- Data Science
Issued on
October 25, 2021
Expires on
Does not expire